Small business marketing for Easter 2012

A bunny in the hand is worth 4 in your cupboards

Easter is time for fun, children and easter bunnies. But it is also a big season for internet marketing in small Businesses.

Particularly food industries in Ireland who have suffered through lent will gear up ready for the new market demand.

I recommend that this season you give pinterest a try for your small business marketing. By including a blog post or some pretty pictures in your online material. Then get your web developer to insert a Pinterest button onto your material and you have got a ready made viral campaign.

On top of this make sure to reinvigorate your customers by sending them an update via an email, and creating a special offer just to make them feel special. Its important to keep these things simple as one can often run away with an idea until its far too complex. I know I can!

Finally think about applying a custom design to your website (this is for the slightly larger business with the budget). This will pull many more visitors as it becomes an online talking point.

So without further ado – how adorable is this little baby bunny!!!

Lindsay Macvean

About Lindsay Macvean

Lindsay is an entrepreneur with a desire to mix two of his passions: the power of the internet, and the world of the small business. He accomplishes this by building outstanding website platforms to enable small businesses in their marketing efforts. He lives in Cork and is expecting a baby with his partner.
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