If you are identifying channels to use then one technique you should add to you arsenal is the ‘alexa traffic identification method’.
If you identified any of the following channels then this is a simple step to actually identify websites with high traffic which you can tap into:
• SMM
• Blog
• PPC
• Article Marketing
• Display Advertising
• Press Releases
• Directory Listing
• Bum Marketing
How to identify channels with the most traffic:
1. Go to www.alexa.com
2. click on ‘top sites’ at the top,
3. then click ‘by country’
4. click on your target country
5. Go through the list from 1-100 and make a note of:
- Social media website (like facebook),
- Free Advertising websites (like gumtree),
- Directories (like SA-venues.co.za or hotfrog.com).